EDII – your first choice for corporate creativity

(pronounced /ed:. ee/ )

is a distinctive innovation, education and development company built for regulated markets. We provide business practitioners with a uniquely specific combination of innovation, creative, business and leadership skills needed to inspire and thrive in a digital-driven world.

Caroline Bedford

Chief Executive



EDII is created for anyone who wants to be a force for good within their market. We absolutely love the markets we work in and know many share our passion. Our goal is to immerse curious and driven professionals in the latest digital technologies and techniques to empower them to become champions for creative change. We upskill practitioners from all levels who care about the future of their market.

With EDII you will:

  • Become a corporate creative
  • Be part of an award-winning alumni
  • Learn from the best in the business
  • Develop skills for life
  • Learn how to think differently
  • Diversify your network

EDII Offers:

  • Open Innovation, Design and Business Leadership Programmes for Insurance and the Wider Financial Services Industries, including our flagship programme, Digital Minds
  • Industry Insights and Research
  • Influence, Inspiration and Profile Development


Digital Minds Programme

18 April 2023



Booking is now open for our flagship innovation education programme for insurance practitioners across the industry.

Click here to find out more.

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